Most of the websites we’re visiting nowadays include videos with sound and music to guide us through certain software or to provide us with useful information. It's just simpler for users to watch and listen to instructions than read through a manual or plain text. And social networks are not the exception since video content is mega powerful and proven to trigger more engagement than the mere standard graphic with text.
Even the main features of an app are usually presented in clips instead of text. The same happens with the timeline of online courses that comes in the form of creative video tracks. And this tendency grows.
Undoubtedly, creating original video and audio for your audience is something which is considered a major part of your video marketing strategy if you sell services or products. Keep in mind that in-app purchases are highly influenced by the use of audio and video content as a promotion vehicle. For example, video tutorials and how-tos are highly popular.
So, you may want to learn all the basics in order to understand how video editing works and do it yourself. Fortunately, there are several high-quality free editing apps which you can check out for video editing services and sound effects.
It's predicted that by 2021, 80% of the content on the internet will be video. Are you future ready?
Audacity is one of the most popular audio editing tools of all times. It's available for most OS (Windows, Mac, Linux/Unix), and it's compatible with a limited amount of popular audio formats such as mp3, wav, and so on.